CPG Digital Challenges and Trends

CPG Digital Challenges and Trends

2016 was a challenging year for many in consumer packaged goods (CPG) companies. A tough economic environment, coupled with increasingly conservative spending habits, is forcing CPG brands to think more strategically to stay ahead. In the past few years we’ve also...

How to Audit Your People, Process, Tools, and Data for Digital Transformation – Part I

The Digital Transformation Framework Digital transformation is a term gaining popularity due to organization’s need to keep progressing digitally as the landscape evolves. The Arke developed framework for transformation has three of the following goals: ranking...